Eniola Badmus hails Rites Foods, feeds less privileged

Eniola Badmus takes her 'Feeds the Needy' initiative, sponsored by Rites Foods Limited, to Living Fountain Orphanage at Oba Abiodun Oniru Road, Lagos

Rite Foods Limited has reinforced its commitment to corporate philanthropy with its sponsorship of the "Feed the Needy" initiative of popular Nigerian actress, Eniola Badmus, which took place in Lagos on the New Year’s Day in Lagos.

The primary objective of the initiative is to put smiles on the faces of the less privileged in the Lagos State. It has been executed on the New Year’s Day since inception on 1st January 2019.

The programme witnessed the feeding of over 50,000 needy people with Rite Foods, Nigeria's major manufacturer of carbonated soft drinks, sausages and energy drinks, providing an array of its refreshing beverages, Bigi drinks, complimented with Bigi premium table water as well as beef sausage rolls.

Rite Foods Limited's Assistant Brand Manager, Beverage and Bakery, Boluwatife Adedugbe stated that the initiative is in line with her company’s commitment to corporate philanthropy by making a meaningful difference in a refreshing way in the lives of people in various communities across the country.

“As a company, we are poised to strengthen global solidarity with focus on meeting the needs of the poor and vulnerable people in different communities across the country,” she explained.

Some of the locations visited during the initiative included the Living Fountain Orphanage, Heart of Gold Children Hospice, Nigerian Red Cross Society Motherless Babies Home, Heritage Homes Orphanage, Bab es Salaam Orphanage Home and Temidire Primary School, Sogunle Lagos.

Badmus, the convener of the initiative, commended Rite Foods for supporting the initiative, and poured her heartfelt gratitude to the company for always showing up to supporting causes that make an enduring impact in the lives of people in the country.

“Rite Foods has been wonderful in ensuring that smiles come to the faces of people in various communities across the state and Nigeria, and I appreciate them for helping me achieve the objective consecutively for four years; this noble initiative of feeding the needy in Lagos", she said.

The food and beverage company constantly sees the need to reach out to people in dire need in the society by demonstrating its support for initiatives that impact lives directly through such sponsorship platforms.